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About Us
Easy Way Fashion was founded in 2014, as a professional OEM & ODM manufacturer specializing in men's fashion accessories. Our product range includes neckties, bow ties, pocket squares, scarves, silk scarves, cufflinks, belts, and other premium men's accessories and women's silk scarf.

With over a decade of industry experience, we have built a mature and reliable supply chain, supported by an experienced product development team and a highly creative design department. We are committed to providing high‑quality customized solutions for fashion brands around the world, from concept development and material selection to manufacturing and private‑label packaging.

Today, our products are exported primarily to Europe, North America, Australia, and other international markets. Our core customers are well‑established menswear brands across Europe, including Italy, Spain, Portugal, Poland, Türkiye, Germany, France, the United Kingdom, the Netherlands, and many others. Every year, we continue to establish long‑term partnerships with new European fashion brands.
12+
With 12+ years of experience
20+
Number of R&D engineers
Annual production capacity
10+
Average delivery time

Our Strengths

Over 10 years of industry experience, Strong design capability and creativity, Fast 3‑7 day sampling process, Innovation‑driven with seasonal collections, Reliable quality control and manufacturing

Our greatest competitive advantage is our outstanding design capability. Led by some of the industry's most experienced designers, our professional design team develops new collections every season, creating the latest tie and accessory patterns inspired by European fashion trends. This allows our customers to stay ahead of the market with exclusive and innovative designs.
To remain at the forefront of international fashion, our designers attend leading textile and menswear exhibitions every year, including Pitti Uomo in Italy and Première Vision Paris in France. These experiences enable us to translate emerging trends into commercially successful products for our customers.
Innovation is at the heart of our business. We continuously develop new products that meet evolving market demands and help our customers expand their product portfolios. One of our latest successes is the 2026 Spring Italian-style Double-Sided Printed Scarf Collection. Featuring an exceptionally soft hand feel and more than 100 exclusive contemporary patterns, the collection has been warmly welcomed by fashion brands throughout Europe.
At Easyway, we believe that exceptional design, consistent quality, flexible customization, and reliable manufacturing are the keys to building long-term partnerships. We are dedicated to helping fashion brands create distinctive collections and achieve lasting success in their markets.

Extensive New Designs & Collections

At Easy Way Fashion, design is at the heart of everything we do. As a professional OEM tie manufacturer, we develop hundreds of new tie designs every season, helping fashion brands stay ahead of market trends.


Our experienced design team creates fresh collections inspired by the latest European fashion, offering thousands of original patterns, including stripes, paisleys, florals, geometrics, jacquards, and custom designs.


To keep our collections innovative, our designers regularly travel to Italy for trend research and design‑exchange, and attend leading fashion exhibitions such as Pitti Uomo and Première Vision Paris. This enables us to transform the latest fashion trends into commercially successful products.


Whether you need OEM, ODM, or exclusive custom designs, Easy Way Fashion provides creative solutions, premium quality, and reliable manufacturing to help your brand stand out in the market.

Fast Response, 24/7 Online Support

At Easy Way Fashion, we understand that fast communication is essential to successful sourcing. That's why our dedicated sales team is available 24/7, with most inquiries answered within 5 minutes.


From quotation and sampling to production updates and shipment coordination, we respond quickly, solve problems efficiently, and provide practical solutions without delay. Our proactive communication helps minimize misunderstandings, reduce production risks, and prevent unnecessary delivery delays.


Whether you need urgent product development, order updates, or technical support, our experienced team is always ready to assist. With faster response times, efficient project‑management, and reliable follow‑up, we make your purchasing process smoother, easier, and more productive.


Partner with Easy Way Fashion and enjoy a sourcing experience built on speed, reliability, and outstanding customer service.

Efficient Production & On‑Time Delivery

At Easy Way Fashion, we know that reliable delivery is just as important as product quality. As an experienced OEM & ODM tie manufacturer, we have built an efficient production system that helps our customers reduce lead times and keep every project on schedule.


Our mature supply chain, skilled production team, and streamlined manufacturing process enable us to manage orders efficiently—from sampling and material sourcing to mass production and final inspection. Every step is carefully coordinated to ensure consistent quality and on‑time delivery.


We also believe that fast communication is essential to efficient production. Our sales and production teams work closely together to provide quick updates, resolve issues promptly, and offer practical solutions before small problems become costly delays. This proactive approach helps our customers improve purchasing efficiency and maintain stable inventory‑planning.


Whether you are launching a new collection or replenishing best‑selling products, Easy Way Fashion delivers reliable production, flexible manufacturing, and dependable lead times—giving your brand the confidence to meet every season and every deadline.

Why Choose Us

At Easy Way Fashion, we do more than manufacture men's fashion accessories—we help brands turn ideas into successful collections. With over 10 years of OEM & ODM experience, we combine creative design, reliable production, and responsive service to deliver a seamless sourcing experience.
Hundreds of new designs are developed every season, inspired by the latest European fashion trends.
Our designers regularly visit Italy for trend research and attend leading exhibitions such as Pitti Uomo and Première Vision Paris.
From concept development and custom patterns to production and private label packaging.
Strict quality control throughout every stage of production ensures consistent results.
Most inquiries are answered within 5 minutes, with dedicated support throughout your project.
A reliable supply chain and well-managed production process help keep every order on schedule.
Supporting both emerging brands and established fashion companies with flexible order quantities.
Serving fashion brands across Europe, North America, and Australia with long-term manufacturing partnerships.
Choose Easy Way Fashion for innovative design, dependable quality, efficient manufacturing, and professional service—all from one trusted partner.

Company Development Timeline

2014 — The Beginning
2014 — The Beginning
EASY WAY was established in Shengzhou, China, focusing on necktie manufacturing for international menswear brands. Initial operations were centered on workshop production and export‑based OEM services.
2016 — Capacity Scale & Category Expansion
2016 — Capacity Scale & Category Expansion
The company reached an annual production scale of over one million ties. During this period, production capability was further strengthened with additional weaving and finishing equipment, improving consistency and output efficiency. Product categories expanded from neckties into: bow ties, pocket squares, silk scarves and wool scarves.
2017–2019 — European Market Cooperation & Design Development Integration
2017–2019 — European Market Cooperation & Design Development Integration
EASY WAY began long‑term cooperation with several European menswear brands, participating in seasonal product‑development programs. The role of the company evolved from pure manufacturing to seasonal development support, including: * New collection development for SS/AW seasons * Pattern and color direction alignment with brand identity * Sampling and refinement within tight seasonal timelines During this phase, the company also invested in production‑system upgrades and gradually built a dedicated internal development team. A showroom was established to support client meetings and collection presentations, integrating fabric, sample and design archives in one space.
2020–2022 — Multi-Category System Expansion
2020–2022 — Multi-Category System Expansion
EASY WAY expanded from a single-category supplier into a menswear accessories system provider. New product categories were progressively introduced, including: * cufflinks * belts * hats and berets * bracelets * extended scarf collections (silk, wool, blended materials) Production and sampling processes were further integrated to support faster development cycles across multiple categories.
2023–Present — Global Development Partnerships
2023–Present — Global Development Partnerships
EASY WAY continues to work with menswear brands across Europe, America and Australia, focusing on long-term seasonal development cooperation. The company’s role is centered on: * Supporting brand seasonal collections (SS/AW) * Translating design concepts into production-ready samples * Coordinating multi-category accessory development * Ensuring stable execution from sampling to delivery The business model is now built around development speed, category integration, and execution reliability.
Positioning Statement
Positioning Statement
EASY WAY operates as a development and manufacturing partner for global menswear brands. From design input to production execution, the focus remains consistent: Fewer steps. Faster response. Better consistency.
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CERTIFICATE

Our honor certificate

All products pass SGS testing and exceed European Union (EU) quality standards.

Founder Story

1 (17)
Some people see a tie as an accessory. Mr. James Schu saw something more. In 2006, James began his career in a small tie workshop in Shengzhou, China. His work was simple: packing cartons, handling fabrics and preparing shipments in the warehouse.


Yet surrounded by thousands of patterns and fabrics every day, he discovered something unexpected. An instinct for color, a passion for design. Whenever he saw a pattern, colors naturally appeared in his mind. A simple stripe could become elegant. A classic paisley could become modern. An ordinary tie could suddenly come alive through the right combination of colors. Long before becoming an entrepreneur, James had already started thinking like a designer. What once seemed impossible slowly became possible. Because curiosity is a powerful teacher.
2 (19)
Years later, after founding EASY WAY, James often shared one sentence with the team:

“Working in the tie workshop was physically exhausting, but my heart was never tired. I truly loved ties. Seeing beautiful patterns and seeing the excitement on customers’ faces when they visited the factory made every day worthwhile.” That passion became the foundation of the company. By 2016, annual tie production exceeded one million pieces. The collection expanded beyond neckties into bow ties, pocket squares, silk scarves, wool scarves and other menswear accessories. Annual exports exceeded two million US dollars. But growth never changed the original passion for design.


After working with several leading Italian menswear brands, James began traveling regularly with the design team to Italy. Naples, Milan, Como. Not to follow trends. But to understand where elegance comes from. James often reminds the team: “Design is not something you create by sitting in a room and thinking. Design comes from participation. From discovery. From walking through cities, observing people, and finding inspiration in unexpected moments.”
3 (15)
This philosophy continues to shape EASY WAY today. People often ask where the name EASY WAY comes from. For James, the answer is simple. He remembers the workshop. He remembers the uncertainty and challenges of the early years. But most of all, he remembers the feeling of watching a finished tie leave the production line for the first time. The excitement. The pride. The satisfaction of creating something beautiful. Building something meaningful is never easy. That is exactly why we chose the name EASY WAY.


Our mission is simple:
To take on the difficult work ourselves, so that life becomes easier for our employees, easier for our partners and easier for our customers. Fashion should bring joy. Business should create confidence. Partnership should feel effortless. Because in the end, the best products are not only beautifully made. They are created by people who genuinely love what they do.


EASY WAY
Making things easier. Making things better. Making things beautiful. EASY WAY is the best way.

Our team

Our team brings together professionals from design, sourcing, production and international business, united by a shared passion for menswear accessories and craftsmanship. From the first sketch to the final delivery, we believe great products are created through collaboration, attention‑to‑detail and a deep understanding of our customers’ needs. We continuously learn from global fashion markets, textile traditions and changing consumer preferences, transforming inspiration into products that combine design, quality and commercial value. Different backgrounds, one philosophy: make beautiful products, simplify the process and create partnerships built to last.

Customers comments

Customer from Germany
Everything is perfect.
Customer from America
I am very pleased for our new partners; not only was the product quality highly appreciated, but the supplier's service was impeccable and deadlines were strictly met. All in all, I am very satisfied.
CONTACT US
Inquiry me now, got the price list
Just leave your email or phone number in the contact form so we can send you a free quote for our wide range of designs!
Our product range includes neckties, bow ties, pocket squares, scarves, silk scarves, cufflinks, belts, and other premium men's accessories and women's silk scarf.
Contact Us
Add: Room 1402, Building 2, Wanda Plaza, Zhengwu District, Hefei City, Anhui Province, China 230031
Tel: +86 18857561080
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